How does camera-based people counting and flow analysis work?

Camera-based people counting uses Computer Vision to detect and track people in a scene and turn movement into entry, exit, occupancy and flow metrics.

Beyond counting

An application can measure dwell time, queues, trajectories, heat maps and bottlenecks, helping teams understand how a space is used over time.

What affects accuracy

• Camera positioning and height.
• Resolution and field of view.
• Occlusion between people.
• Lighting and contrast.
• Correct definition of zones and counting lines.

Privacy

In many projects, the purpose can be achieved with aggregated metrics and anonymous tracking without facial recognition.